Webinars

Summer Camp(aigns) Part 3: Marketing and Sales Alignment

video

In this summer camp session, you'll learn tips and techniques for improving conversion rates and driving more business through sales and marketing alignment.

Key topics include:

  • Why sales and marketing alignment is important
  • How the two teams can define common terms, set common goals, and utilize lead scoring
  • How to structure your organization to promote alignment
  • How to create service-level agreements

See Marketo Engage in Action!

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