Increase AUM with Marketing Automation, Part 3: Marketing Analytics to Prove ROI
For too long, financial services marketing departments have been seen as a cost center. It's time to prove—and improve—marketing's contribution to the bottom line using marketing automation and metrics that matter. Join financial services marketing experts Joe Paone and Mike Madden in this on-demand webinar, "Increase Assets Under Management with Marketing Automation: Marketing Analytics to Prove ROI" to learn how leveraging marketing automation can help you prove ROI on marketing programs and grow AUM.
Watch to learn about:
- Attribution reporting from lead acquisition to client retention
- Key marketing analytics trends in financial services
- Leveraging marketing analytics reporting to prove ROI and grow AUM