The Never-Ending Customer Journey

The average customer now takes longer than ever before to consider an important purchase — in fact, over 40 percent of customers take four months or more before purchasing! So, how does a business best navigate this new, longer process? And what can you do to improve the experience so that more of your customer journeys end in a purchase?  

This infographic will illustrate the current state of the customer journey experience and show you how to simplify your customers’ buying journeys to help them reach their decisions faster.  

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