Buying Marketing Automation

So you've decided to buy marketing automation. Now you need to select the right solution.

Download this ebook for a 9 step unbiased process you can follow to buy a marketing automation solution for your company. Each step will help you plan your buying process including:

What sort of goals you should consider for your project
How to plan your timeline
How to identify your requirements
Strategies on assembling the right team to manage your solution
How to evaluate potential vendors against your scenarios
What questions you should ask your references
Making your decision
Road-map creation to getting started
How to review, optimize, and improve your solution